Dual language logo and literature design for an exclusive spa in Riyadh, Saudi Arabia

Sokoun Spa is the ultimate destination in Riyadh for rejuvenation and relaxation. The Spa is primarily aimed at a male audience due to the downtown Riyadh location.
An Arabic logo was created using a bespoke letterform that took inspiration from the vertical lines of the interior design. The treatment brochure, stationery and marketing material was designed to support the Spa.

Project: Spa branding and literature design

Location: Riyadh, Saudi Arabia

Client: Hyatt

Status: Opened 2018

Work period: 2017 – 2018

Scope: Logo, stationery and brochure design


sokoun Relaxation-Room1500
sokoun brochure cover
sokoun Reception
sokoun broch inner sokoun broch inner 2 sokoun pool1500